Sustainable Advertising Is a Match for This Global Duck
Annika Nagat, MA ’24 of Germany studied advertising and brand responsibility as a master’s student while on exchange to the SOJC. Now she works in sustainable advertising.
Brand Responsibility
5 Questions: Meet Advertising Master’s Student Eva Camacho
As a grad student in the SOJC’s Advertising and Brand Responsibility Master’s program, Eva Camacho researches the branding of women-owned businesses as she pursues a career in strategy.
Advertising Alum Lands Job in Sustainable Fashion
Catie Foley ’24, an Advertising and Brand Responsibility Master’s alum, landed her dream job at Reformation, a Los Angeles-based sustainable clothing and accessory company.
Become a Leader in Socially Responsible Advertising
Become a leader in socially responsible advertising with a Advertising and Brand Responsibility Master’s from the SOJC. You’ll acquire skills to create impactful, socially aware campaigns.
SOJC Year in Review: Highlights of 2024
The SOJC Year in Review looks back at the achievements, activities, and aspirations of our community in 2024 and shares our unique impact on our students and the field.
Advertising Student Aims to Elevate Women in Sports Media
Advertising and Brand Responsibility Master’s grad Bailey Smith studied the representation of women in sports media. Her findings revealed three ways supporters can elevate women in sports media.
SOJC Year in Review: Highlights of 2024
The SOJC Year in Review looks back at the achievements, activities, and aspirations of our community in 2024 and shares our unique impact on our students and the field.
New Faculty Bring Wealth of Skills, Expertise to SOJC
Eleven new faculty at the SOJC bring skills and expertise in artificial intelligence, augmented and virtual reality, consumer behavior, health journalism, and sports writing and marketing.
Advertising Professor Studies Fan Engagement
Christine Wise, an SOJC professor of practice and advertising area director, is a devoted sports fan who researches fan engagement. She’s worked for several professional and college teams.
New Ad Professor’s Focus Is on Consumer Psychology
Saima Kazmi, a new assistant professor of advertising at the SOJC, focuses on consumer psychology, effective messaging and strategic communication.