Advertising and Brand Resonsibility Program Faculty and Staff

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Steven Asbury

Instructor
Phone: 541-346-3546
Office: 311A Allen Hall
City: Eugene

Christopher Chávez

Carolyn Silva Chambers Distinguished Professor of Advertising
Interim Director, Advertising and Brand Responsibility Program; Director, Center for Latina/o and Latin American Studies
Affiliated Departments: IRES, Latin American Studies, Latinx
Phone: 541-346-9141
Office: 207 Allen Hall
City: Eugene
Research Interests: Advertising, TV Commercials, Communication Theory, Persuasive Communication, Cultural Studies, Gender and Race In Media, Media and Diversity, Popular Culture, Media Studies and Globalization

Alex Segrè Cohen

Assistant Professor of Science and Risk Communication
Phone:
Office: 209 Allen Hall
City: Eugene

Troy Elias

Associate Professor
UO Associate Vice Provost for Diversity and Inclusion
Phone: 541-346-2020
Office: Johnson Hall
City: Eugene

David Ewald

Professor of Practice
Director, Allen Hall Advertising
Phone: 503-926-2072
Office: 1715 Franklin Blvd., Rm 155
City: Eugene
Research Interests: Design, Brand Responsibility, Advertising, Technology, Ethics

Saima Kazmi

Assistant Professor of Advertising
Phone: 541-346-3759
Office: 1715 Franklin Blvd., #149
City: Eugene

Dave Koranda

Professor of Practice Emerit
Phone: 541-346-3754
Office: 206D Allen Hall
City: Eugene

Sally Lim

Assistant Professor in Advertising
Assistant Professor of Cultural Diversity and Brand Responsibility
Phone:
Office: 236 Allen Hall
City: Eugene
Research Interests: AI in Advertising, Consumer behavior/psychology, Consumer brand identification Brand responsibility, Corporate social communication, Brand crisis comn, Social media analytics

Tom McDonnell

Professor of Practice
Phone: 541-346-2087
Office: 222 Allen Hall
City: Eugene

Deb Morrison

Distinguished Professor of Advertising
Associate Dean for Undergraduate Affairs
Phone: 541-346-1797
Office: 215 Allen Hall
City: Eugene

Kym Rohman

Instructor of Advertising and Design
Phone:
Office: 309C Allen Hall
City: Eugene

Christine Wise

Professor of Practice
Director, Advertising Program
Phone: 541-346-3832
Office: 238 Allen Hall
City: Eugene
Research Interests: Creative effectiveness, sports and brand fandom, activating brand purpose, high-value membership/loyalty programs

Daniel Zweifach

Assistant Professor of Advertising
Phone:
Office: 1715 Franklin Blvd., Rm 143
City: Eugene
Research Interests: Advertising & Emerging Technologies, Transmedia Storytelling, Digital & Social Media Marketing Strategies, Film & Media Advertising, Diversity & Representation in Advertising, Corporate Social Responsibility, Fan Cultures, AI