Become an SOJC Duck
SOJC Ducks are curious, creative, and tenacious. We’re passionate about changing the world for the better and telling stories that matter. Sound like you? We want you to join our flock.
You’ll be in good company. We’ve got talented advertising creatives, driven journalists, gifted broadcasters, inquisitive media researchers, and passionate public relations strategists. And we’ve got brilliant grad students preparing to change the face of advertising and brand responsibility, communication and media studies, multimedia journalism, and strategic communication.

Your journey at the SOJC starts when you declare pre-advertising, pre-journalism, pre-media studies, or pre-public relations as your major. After you wrap up a few pre-major requirements, you can apply as a full SOJC major (or double major) with a concentration in:
If you’ve graduated from an accredited four-year college, you’ve already met the first requirement. The next step is deciding which of our immersive grad programs is best for you. No matter which path you take, you’ll get to work alongside some of the best faculty and researchers in the field. We offer:
- Communication and Media Studies PhD (Eugene)
- Communication and Media Studies Master's (Eugene)
- Advertising and Brand Responsibility Master's (Eugene)
- Journalism Master's (Eugene)
- Multimedia Journalism Master's (Portland)
- Strategic Communication Master's (Portland)
Visit the SOJC
Come see why the SOJC is one of the top journalism and communication schools in the world. Schedule a campus tour to explore Allen Hall on our stunning Eugene campus or SOJC Portland on the historic White Stag Block. If you’re interested in a professional master's program, sign up for one of our monthly graduate information sessions to get all your questions answered.

“I wouldn’t trade my journalism and communications education for the world. It trained me to communicate clearly and effectively as an advocate, and to think about policy and politics from a marketing and PR perspective to change people’s minds and make progress.”
Learn and Live Together
Want to harness the power of media for good? If you’re a first-year student passionate about using your communication skills to change the world, join like-minded friends in our Media and Social Action Academic Residential Community (ARC). You’ll live together, attend classes together, and take meaningful, real-world action together. You can also explore communication-related themes in a first-year interest group.
Costs and Tuition
Ready to invest in a fast-paced creative or media career? See how much our typical undergrad and grad student spends per year. And find out more about available scholarships, financial aid, and graduate employee benefits. Below are approximate costs for typical students.
Your laptop is your lifeline. It keeps you connected wherever you are, on campus or off. We expect all students to have reliable access to one, and some instructors even require it for class. Need a computer? Get a recommendation from our tech folks, and choose a vendor that offers educational discounts—like the UO Duck Store.