How Virtual Reality Is Changing Communication Careers
From Meta headsets to Snapchat Filters, mixed, augmented and virtual reality are already here, and successful communication professionals have to know how to use them.
Immersive Media
Charting Otter Rock Marine Reserve in Augmented Reality
The SOJC’s Snap AR Scholars and the Oregon Department of Fish and Wildlife partner to create an augmented reality experience that helps people “see” the submerged Otter Rock Marine Reserve.
Danny Pimentel Wins Rising Star Award for AR Work
Danny Pimentel, SOJC assistant professor of immersive psychology, won the 2025 Rising Star Award from Augmented World Expo. He was recognized for using immersive technologies to inspire prosocial and pro-environmental behavior.
SOJC Master’s Students Honored for VR Project
Three 2024 graduates of the Immersive Media Communications Master’s program—Luke Walker, Sam Morrison, and Kathleen Darby—placed third in Lenslist’s Spectacles Challenge for “Otter Rock: Beneath the Surface.”
Telling Coral's Comeback Story
SOJC students and faculty use immersive media, such as augmented reality and 360 video, to share coral research in Hawaiʻi, showing how science communication connects audiences to marine conservation.
Video: Snap AR Scholars Are Making the Ocean Come Alive
An SOJC student-led organization called Snap AR Scholars is working with the Oregon Department of Fish and Wildlife to change the way people interact with the ocean to drive conservation.
SOJC Instructor Shares Ideas About AI in Content Creation
Lisa Peyton, an immersive and strategic communication instructor at the SOJC, led a talk on using generative AI tools for content creation at the MarTech online conference.
Alum Helps Propel NASA into Era of Immersive Communication
Luke Walker ’24, a dual master’s graduate of the Immersive Media Communication and Strategic Communication master’s programs, suggested improvements to NASA’s video game strategy.
Professor Wants You to Visualize Street Redesign with AR
Danny Pimentel, assistant professor of immersive psychology, received an Incubating Interdisciplinary Initiative grant to begin developing customizable augmented reality (AR) tools for street redesign.
SOJC Year in Review: Highlights of 2024
The SOJC Year in Review looks back at the achievements, activities, and aspirations of our community in 2024 and shares our unique impact on our students and the field.