This Is How Ascend Magazine Expanded My PR Portfolio
Working as Ascend magazine's public relations director gave SOJC student McKenzie Leary hands-on experience in branding, media relations, partnerships and strategic communication.
Why SOJC
Using Augmented Reality to Tell Indigenous Stories
The SOJC’s Snap AR Scholars worked with a former Coquille chief to create an AR experience that is preserving a centuries-old Sasquatch legend.
Student Lands Job After PR Class Project Goes National
Five SOJC public relations students pitched a social media strategy for Volo Sports as a class assignment. The brand adopted it as its 2025 campaign — and hired one of the students.
Master’s Student Builds Diversity into Lego Campaign
Hana Mazur's Advertising and Brand Responsibility Master’s capstone project merges personal identity with brand strategy, showcasing how the SOJC trains the next generation of purpose-driven advertisers.
Using Immersive Media to Connect People to Science
Isaac Wu uses what he’s learning in the SOJC’s Immersive Communication Master’s program to design educational experiences using extended reality.
At SOJC, Alum Finds Passion for Nonprofit Storytelling
After years of producing videos for big brands, SOJC alum Zach Putnam found a deeper purpose through the Multimedia Storytelling Master’s program, reshaping his career around human-centered filmmaking.
Engaged Journalism: Connecting Students with Communities
The SOJC's Engaged Journalism class is transforming how news serves communities in Lincoln County. Students learn by listening and collaborating directly with residents.
Should Student Journalists Cover Dangerous Protests?
As protests grow more volatile, SOJC students and faculty grapple with the risks, responsibilities, and realities of reporting in the field.
These SOJC Alums Found Sports Careers Behind the Scenes
Three SOJC alums in journalism and public relations are shaping the sports industry at various levels by inspiring young athletes, overseeing major events, and creating memorable highlight reels.
SOJC Course Focuses on the Business Side of Journalism
As newsrooms shrink, the SOJC is among a growing number of journalism schools teaching courses on building audiences and creating media businesses that rely on a variety of content formats.