Advertising Program News

Nine new faculty at the SOJC bring skills and expertise in artificial intelligence, augmented and virtual reality, consumer behavior, health journalism, and sports writing and marketing.
Christine Wise, an SOJC professor of practice and advertising area director, is a devoted sports fan who researches fan engagement. She’s worked for several professional and college teams.
“One Cool Story” is a student-created podcast that features interviews with students, alumni, faculty and staff about college, careers, our community and interesting stories.
Daniel Zweifach, an assistant professor of advertising at the SOJC, brings industry experience and an academic research background to his classroom.
“One Cool Story: Tales from the University of Oregon’s School of Journalism and Communication,” is a new podcast featuring students, faculty, alumni and staff from the SOJC.
Saima Kazmi, a new assistant professor of advertising at the SOJC, focuses on consumer psychology, effective messaging and strategic communication.
Ahead of Deb Morrison’s induction into the One Club Educators Hall of Fame, her friends and colleagues share stories about what makes the advertising professor tick.
SOJC journalism, advertising and public relations students travel abroad to create multimedia stories depicting music, dance and life in Colombia.
Designed for advertising majors but open to everyone, the class aims to develop inquisitiveness. Taught by award-winning professor David Koranda, the class has been replicated all over the country.
Advertising major offers valuable sports content marketing tips and career advice she gained from attending the prestigious Gondola Summit.