Immersive Media Communication Master’s faculty answer questions about our new online program, from the logistics of taking virtual classes to the jobs you can get with this one-of-a-kind degree.

Immersive Media Communication Master’s director Donna Davis explains why PR professionals should understand tools like augmented and virtual reality and how they can use them in their work.

With classes centered on communication fundamentals, group work, real-world client partnerships, emerging technologies and mentorship, PR faculty prepare students to work in an ever-changing field.

The master’s in immersive media communication trains students to ethically use new technologies like virtual reality and augmented reality for marketing, advertising and other kinds of communication.

Jake Savelich’s Strategic Communication Master’s capstone project explores the confluence of an environmental crisis, the nature of empathy and VR technology.

The School of Journalism and Communication launched a new master’s degree in immersive media communication, providing an exciting reality for creative careers.

SOJC’s Immersive Media Communication Master’s program is one of a few programs available for communicators interested in growing their extended reality skills.

The first-of-its-kind master’s degree in immersive media communication will prepare students to use new technologies to solve social, environmental and business problems by helping audiences better understand the issues around them.

In the SOJC’s Esports and Games Research Lab, students explore the psychology, culture, and industry surrounding gaming—including its effectiveness as a learning tool and its integration into everyday life.