SOJC Students Help UO Athletes Maximize NIL Opportunities
Since the approval of “name, image, and likeness” (NIL) rules, dozens of SOJC students have supported UO athletes in exploring sponsorships and endorsements through Oregon Accelerator.
Sports Communication
Media Studies Student Talks about GoDucks Internship
Bennett Metcalf, a media studies major, shares his experiences working behind the scenes of Oregon athletic teams as an intern for the @GoDucks creative team on the "This is Oregon" podcast.
SOJC Researchers Study Best Ways to Explain Risks
SOJC associate professors Jesse Abdenour and Autumn Shafer found that personal stories combined with scientific information can inspire parent trust to reduce the risk of concussions in kids.
SOJC Faculty Member Featured on Big Ten Video
Jadrian Tracey, a starting guard for the Oregon men’s basketball team, talked about learning photography from SOJC Professor of Practice Dan Morrison for a video that aired on the Big Ten Network.
SOJC Year in Review: Highlights of 2024
The SOJC Year in Review looks back at the achievements, activities, and aspirations of our community in 2024 and shares our unique impact on our students and the field.
Love of Journalism Led Alum to Found a Sports Agency
SOJC alum Jack Jensen ’09, a former UO high jumper, says his love of sports and journalism inspired him to start his own sports agency. The Rec League works with brands, artists, and athletes.
Advertising Student Aims to Elevate Women in Sports Media
Advertising and Brand Responsibility Master’s grad Bailey Smith studied the representation of women in sports media. Her findings revealed three ways supporters can elevate women in sports media.
Is the Message about Concussions Getting Through?
SOJC Associate Professor Jesse Abdenour talks about his research into what type of messaging will make parents take concussions seriously. Listen to the podcast from RNZ radio in New Zealand.
SOJC Year in Review: Highlights of 2024
The SOJC Year in Review looks back at the achievements, activities, and aspirations of our community in 2024 and shares our unique impact on our students and the field.
New Faculty Bring Wealth of Skills, Expertise to SOJC
Eleven new faculty at the SOJC bring skills and expertise in artificial intelligence, augmented and virtual reality, consumer behavior, health journalism, and sports writing and marketing.