Public Relations Program Student Work

In the SOJC’s public relations program, our students practice real-world PR work in the classroom and in the field. They learn from industry-seasoned faculty, generate campaigns for professional clients in their classes and student organizations, and take on internships with agencies and companies around the state. All that experience makes them well-rounded PR professionals and gives them a leg up when they graduate. Browse our student project feed to see what our students are up to.

a group of SOJC students discuss creative concepts displayed on a laptop
SOJC Media Innovation Lab: Real Work for Real Clients
Students from the SOJC’s Media Innovation Lab worked with Deschutes Brewery to launch Party Bomb hard punch. The lab pairs students with companies looking for help with design, social media, and marketing.
digital composite image that includes mockups of social graphics, t-shirts, tote bags, and other promotional items with green and yellow branding for the LTD First Year Student Challenge
SOJC Students Partner with LTD to Promote Bus Transit
SOJC public relations students collaborated with Lane Transit District to create a communication plan to reduce barriers and encourage public transit use among students in Eugene-Springfield.
two members of the SOJC PR student competition team sit at a table displaying banned books
SOJC Team Places in Top 12 in National PR Student Competition
The six-member SOJC public relations squad was one of 12 teams honored in the national Bateman Case Study Competition. Their campaign focused on the importance of library advocacy.
Rebecca Chiang poses with a latte
SOJC PR Student Lands Internship of Her Dreams
Rebecca Chiang, a fourth-year PR student and admitted tech enthusiast, writes about how her internship at The Hoffman Agency allows her to work at the intersection of PR and tech.
Simone Moore and Lia Addisu sit next to each other in front of a pink background and form an O shape with their hands
InTune Magazine Aims to Highlight UO Black Community
InTune Magazine is a UO student-run platform dedicated to giving Black students a voice and a place to express their creativity while highlighting Black student resources.
Julia Boboc records a podcast in the SOJC podcast studio lit in green
‘One Cool Story’ Podcast Focuses on SOJC Community
“One Cool Story” is a student-created podcast that features interviews with students, alumni, faculty and staff about college, careers, our community and interesting stories.
graphic showing an outline of Allen Hall with the words "one cool story"
New Podcast Highlights 'Cool Stories' from the SOJC
“One Cool Story: Tales from the University of Oregon’s School of Journalism and Communication,” is a new podcast featuring students, faculty, alumni and staff from the SOJC.
two students sit next to each other at a conference table
PR Campaigns is more than a class – it’s a PR job!
SOJC PR major Ella Norton says her PR Campaigns class gave her the chance to work on a real campaign, which bolstered her portfolio and introduced her to PR professionals.
Kaitlyn Bullentini holding an eyeshadow palette with the headline "Landing a Dream Job; Advertising & Public Relations"
Boldness earns double major coveted beauty industry job
Kaitlyn Bullentini was a first-year advertising and public relations major when she contacted a woman from a fledgling cosmetic company about an internship. It led to a coveted beauty industry job.
portrait of Jane Ryan
Student studying abroad published on global news site
Jane Ryan, a PR and psychology student, interviewed a digital journalism expert as part of a new assignment where students had to interview a British journalist about their work.