Lisa Peyton is an AI marketing strategist, educator, and speaker who helps communications and marketing leaders put artificial intelligence to work. She serves as an assistant teaching professor at the University of Oregon's School of Journalism and Communication, where she teaches AI for strategic marketing and communications.
Her teaching is grounded in hands-on practice. Through her firm, LP Consulting, she advises B2B technology and SaaS teams on real-world AI integration, and she tests emerging AI tools and models directly, publishing what she learns for her students and the wider industry. She writes about AI for marketing and communications for Forbes and PR Daily, and she has presented at events including PRSA ICON, Ragan Communications, and MarketingProfs.
Lisa's career spans more than two decades at the intersection of marketing, communications, and emerging technology, beginning with five years on Intel's global marketing team and continuing through her early work pioneering immersive and social media communications. Today her focus is helping organizations adopt AI thoughtfully, ethically, and with purpose.