Great Storytelling Starts Here

Change the World by Telling Its Stories

Storytelling careers are in high demand. And in today's world, they've never been more important and more complex. In advertising, journalism, media research, and public relations, skilled communicators have the power to inform the public, influence legislation, and inspire change. What stories will you tell?

Student smiling
Undergraduate Degrees

This isn’t your parents’ journalism degree. Today’s thriving creative and media economy offers a wealth of exciting career paths, from advertising copywriter to multimedia journalist to public relations account executive. No matter which of our four majors you choose, you’ll get a strong liberal arts foundation and the professional skills and connections to succeed. Learn more about these programs on our Eugene campus:

Explore Undergrad Degrees

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Graduate Degrees

In a competitive and rapidly evolving field, an advanced degree will help you stand out. We offer:

Discover Graduate Degrees

student participation in hands-on learning opportunities
in faculty research and project grants IN 2018
in student scholarships awarded each year
Pulitzer prizes won by faculty and alumni
job titles held by SOJC graduates
years awarding the ancil payne award for ethics in journalism

Taylor Wilder with the University of Oregon Duck mascot on field

"Ever since my freshman year of high school I knew I wanted to be a photographer, so the SOJC just made sense. And the professors at the school are incredible."

—Taylor Wilder ’16, Advertising, Digital Content Specialist for the NHL Chicago Blackhawks

Read About Taylor’s Career

Hands-On Learning,
Real-World Experience

The hallmark of the SOJC experience is the professional practice students get in the field. We get out of the classroom to let students roll up their sleeves and learn by doing. From reporting trips around the globe to navigating the complexities of client work in student-run agencies, these real-life experiences will tip the scales in your favor when it's time to find a job. Learn more about our:

Explore Learning Experiences

Study in the Beautiful Pacific Northwest

Named for renowned journalist Eric W. Allen, who founded the SOJC over 100 years ago, Allen Hall sits at the heart of the UO campus in Eugene. In our state-of-the-art classrooms, studios, and collaboration spaces, you'll get expert guidance and hands-on practice using the latest media technology to collaborate on compelling stories.

Located at the historic White Stag Building—a landmark in the middle of the biggest media market in Oregon—SOJC Portland is home to the Agora Journalism Center, professional master’s programs in multimedia journalism and strategic communication, and our new Oregon Reality immersive experience lab.

Allen Hall Experience Hub rendering

Experience Hub—Coming to Allen Hall in Fall 2019

Put your hands on the hottest tech, and see what you can create. The Experience Hub is where SOJC students will get to experiment with emerging technologies while building invaluable multimedia skills with the tools professionals are using in the industry now—and in the future.
When it opens in 2019, the new Experience Hub will have everything you need to become a powerful content creator, including:

  • Immersive media lab
  • Podcast studio
  • Social media analytics lab
  • Editing bays
  • Flexible spaces for collaboration


Immerse Yourself at the Oregon Reality (OR) Lab

The next media frontier is immersive, from 360 video to virtual reality (VR), augmented reality, and mixed reality (increasingly known as extended reality). We’re pioneering media-making and research with these emerging technologies at our brand-new, state-of-the-art immersive experience lab at SOJC Portland. Visit us to demo our VR platforms and tools, attend an immersive event, see student-produced 360 videos and virtual worlds, and learn about faculty research exploring such topics as the ethics of VR and how virtual worlds help people with disabilities.  

Explore the or lab

We Love Our Alumni

Our alumni mean the world to us—and to each other. Over our century-long history, we've built a tight-knit community of accomplished SOJC Ducks who support student scholarships and faculty research, share their wisdom in class visits, and help new graduates launch their careers. In the process they've formed a strong network of personal and professional connections that will last a lifetime.

Ed Madison cheerfully talking to three students in a computer lab

Meet Ed Madison
Assistant Professor of Journalism

Before coming to the SOJC, Ed Madison was a founding producer at CNN and a news director for 27 years. Today, he's passing on a lifetime of professional knowledge to the next generation of multimedia journalists and media scholars. He's also taking students overseas for life-changing reporting trips. And he recently scored over $1.7 million in grants to build innovative programs for middle school students.

Meet our Faculty


Momenta Workshop: Project Portland 2019
Momenta Workshop: Project Portland 2019Sep 17
9:00 a.m.
White Stag Block
DLSR Boot Camp in Portland
DLSR Boot Camp in PortlandSep 19
9:00 a.m.
George S. Turnbull Center
Suicide Prevention Training and Resources
Suicide Prevention Training and ResourcesSep 24
2:00 p.m.
Lawrence Hall
OnBrand: a forum on brand, culture and decision-making with the people who live it
OnBrand: a forum on brand, culture and...Sep 26
5:30 p.m.
White Stag Block
School of Journalism and Communication: Back to School Social
School of Journalism and Communication: Back to...Oct 2
3:00 p.m.
Pioneer Statue Lawn
Flock to the Block Party
Flock to the Block PartyOct 3
4:00 p.m.
White Stag Block
Hire-a-Duck Part-Time Job Fair
Hire-a-Duck Part-Time Job FairOct 8
10:00 a.m.
Erb Memorial Union (EMU)
CLLAS Teach-In: Language and Poetry as Resistance
CLLAS Teach-In: Language and Poetry as ResistanceOct 9
10:00 a.m.
Knight Library
Charles Snowden Program for Excellence in Journalism Reception
Charles Snowden Program for Excellence in...Oct 10
4:30 p.m.
White Stag Block
Language as Action
Language as ActionOct 22
6:00 p.m.
Eugene Public Library


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