SOJC advertising majors Brittany Nguyen and Nicole Lee have been named winners of the American Advertising Federation’s 2014 Most Promising Minority Students competition.
Lee and Nguyen, both seniors, will travel to New York City in mid-February to attend the organization’s annual program, a major opportunity to network with ad agencies and media companies and attend workshops led by industry leaders.
They are among 50 winners representing 30 colleges nationwide to be selected for the program, based on academic excellence, leadership and a desire to pursue a career in the advertising industry.
“We’re so proud of Brittany and Nicole,” said Chambers Distinguished Professor of Advertising Deb Morrison. “This is an amazing opportunity for them and our program. They will make friends for life and give their careers an amazing lift.”
The program is an initiative of the AAF’s Mosaic Center, which addresses diversity in the ad industry through recruiting advertising’s best young talent and offering them educational and networking experiences.
For Nguyen, being chosen for the program is an exciting honor.
“I chose this career path when I was nine and it’s so exciting to see my dreams begin to come true,” she said. “It’ll be cool to meet students from all over the country and learn about the ad programs at their schools.”
Lee said she is looking forward to connecting with fellow students and professionals from a wide range of cultures.
“This once-in-a-lifetime experience will definitely allow me to establish networking with some of the top professionals and be inspired by their work,” Lee said.
The AAF competition is open to undergraduate seniors of African, Asian, Latino, Native American or Pacific Island descent, hold a minimum GPA of 3.2 and must be current, dues-paying AAF College Chapter Members.